2014 will be a year of superlatives for football fans. On 12th June, the FIFA World Cup is starting in Brazil once more thrilling the supporters. Due to the positive perception of sports in the public at large, support of sport events and clubs has become an integral part of corporate communication in many companies throughout all kinds of sports. But not only sport events of world standing show a close link between events and economy.
You can observe this tie-in also at the cult club 1.FC Union Berlin in many areas. The specialist trade partner Heike Legler Objekt & Konzept from Berlin and the PALMBERG Company expertly played a give-and-go pass when furnishing the main stand called “An der Alten Försterei”. Heike Legler Objekt & Konzept GmbH has been a loyal FC Union sponsor for many years. A reliable partnership being further intensified in the run-up of the past season of the second division by furnishing the main stand.
Meanwhile, approx. 60 Union employees can call a PALMBERG workplace their own. In the old forester’s house the work had already been carried out at Palmberg desks next to the pitch. Additionally, the large VIP area and the “Eisern Lounge” have been furnished with tables from PALMBERG. Alexandra Jarecki, interior designer from the specialist dealer Heike Legler Objekt & Konzept GmbH, also had a significant influence on the design of the president’s and vice president’s lounge. But that’s not all.
The “office professionals” scored a special goal by furnishing the changing areas for the Union and guest players. High quality custom-made furniture from PALMBERG provides an atmosphere for the players to feel comfortable at first division level.
PALMBERG and Heike Legler Objekt & Konzept GmbH – 1:0 Office work victory!